Digital Marketing Specialist

Responsibilities

• Creation, planning and implementation of an overall Digital Marketing Strategy
• Action planning aimed at ensuring the Company's presence on social platforms
• Monitoring of all the Company's social media pages
• Updating information and content about the company on digital platforms (Website, Social Media, Mobile Application)
• Organization and management technical problem solving, preparation of visual/text content
• Creation and implementation of SEO/SEM, E-mail, Social Media and other types of advertising
• Preparation and management of digital marketing budget
• Development and implementation of digital media campaigns in accordance with business goals
• Preparation of reports on promotion and work on digital platforms (SEO/ Google Analytics)
• Performing other similar functions and tasks of the Head
• Cooperation with other colleagues in order to effectively implement all the functions

Requirements

• Higher education in Marketing, Management or Economics
• Fluency in Armenian, English and Russian languages
• 2+ years of working experience in Digital Marketing
• Knowledge of website analytics tools (Google Analytics, Facebook pixel, Google Search Console, SEMrush, NetInsight, Omniture, WebTrends)
• Knowledge of designer tools, such as Adobe Photoshop, Adobe Illustrator/CorelDRAW, Canva will be a plus
• PC knowledge: advanced knowledge of Microsoft Office and G-Suite
• Databases and analytical experience

Skills

• Attention to details
• Customer oriented mindset and approach
• Result orientation and ability to set priorities
• Strategic thinking, analytical skills
• Decision making skills, ability to delegate the responsibilities
• Teamwork and communication skills
• Flexibility and adaptivity
• Stress resistance
• Time-management and ability to meet deadlines
• Organizational and project management skills