SEO Specialist

Khachaturov Group

Industry: Information Technologies

City: Yerevan

Employment type: Full time

Deadline: 8/1/2021

SEO specialist will be responsible for conducting all search engine optimization and marketing procedures for the company’s websites, such as content strategy, link building, and keyword strategy to increase rankings on all major search networks. We are looking for a specialist with an extensive background and experience in the sphere.

SEO Specialist Duties and Responsibilities

  • Planning, developing and implementing SEO strategy for our websites
  • Working towards organic search optimization and ROI maximization
  • Regularly performing thorough keyword research to guide content teams
  • Conducting the company’s main competitor analysis, identifying their SEO strategy, keywords used, etc.
  • Monitoring redirects, click rates, bounce rates, and other KPIs
  • Preparing and presenting reports regularly
  • Identifying company’s buyer persona to better target identified audiences
  • Optimizing website content, landing pages and paid search copies
  • Collaborating closely with the Web Development team for website-related technical SEO optimization
  • Identifying problems and deficiencies, and implementing solutions in a timely manner
  • Staying up to date with the latest SEO and digital marketing trends, and best practices

SEO Manager Requirements and Qualifications

  • MA in marketing or a relevant field
  • At least 2 years of experience as an SEO specialist,
  • Proven success in SEO
  • Familiarity with relevant tools (e.g. Screaming Frog, ahrefs, MOZ, Buzzstream, LinkSignal) and web analytics tools (e.g. Google Analytics)
  • Proven experience in web analytics and business development is a plus
  • Familiarity with HTML, CSS, JavaScript is a plus
  • In-depth knowledge of research principles and methods, and experience in analyzing data
  • Critical thinking and problem-solving skills
  • Team player
  • Good time management skills
  • Great interpersonal and communication skills
  • Good knowledge of English on a communicational level

Salary: Competitive

Working hours: From 5pm to 2am Yerevan time

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